Client:

Format

Ethical Packaging

The problem:

With the population becoming more aware of green issues, Format want to change the way sustainable packaging and labeling solutions are implemented. Current market offerings tend to be either expensive or of a lower quality, when compared to less ethical products. So how do we create an aesthetic that is contemporary as well as responsible?


The solution:

Through our process, we discovered the differentiator between Format and everyone else; they care about excellence as well as environment issues. The branding needed to be visually approachable, recognisable and contemporary in tone; giving Format a fresh, forward moving identity.

Format
"Nothing is easy when starting a business, but the team at The Great Field have their process perfected, which made our life a lot easier"
Managing Director - Format
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