Cura are a leading supplier of gloves for the medical, nursing, and food hygiene sectors.
In a very competitive market, they approached us to update their outdated brand aesthetic and to also look at their messaging and overall tone of voice.
We held a brand strategy workshop which highlighted the need to organise the product categories; using colours to visually identify the different types of product which made sure everything was simple and straightforward to understand when used in busy, health centric environments.
Re-brand
