The main aim of Social Sound is to build a connected tribe of like-minded lovers of decent music. It's good tunes and good chat. It's unpretentious and approachable. A place to switch off from the pressures of day-to-day.
We partnered with Social Sound to name the company. Then we crafted new messaging and focused their tone-of-voice; all of which helped us create their brand identity.
We built Social Sound a brand that looks modern and playful, but still mature to attract the target audience.
Start-up
"We we’re looking for a branding agency that seemed to care about the world and the wider community, a rare find, but these guys have soul rather than just being creative and trendy. Already our listener numbers have increased due to us being able to raise our profile. We’ve also managed to get higher profile guests to compile mixes, which is proof that the brand is aligned perfectly".
